About Me:
A data-driven UX designer specializing in enterprise AI and consumer experience, spanning the end-to-end product cycle with expertise in visual design. Adept at transforming complex workflows into scalable and measurable experiences.
Amplifi / Enterprise Dev Experience
Reduce the development burden of repetitive and administrative deployment tasks by using an automated and standardized service to minimize pipeline errors, ensure security compliance, and improve productivity.
Sophie / AI Video Decode & Generation Tool
Monitor and analyze marketing content across 175+ countries for Kimberly-Clark, leveraging machine learning to identify high-performing creative patterns and enable enterprise teams to reuse these “winning formulas” for scalable, data-driven social media content.
Kimberly-Clark.com / Global Scale / Corporate Site Design
The new corporate site was designed and developed to celebrate Kimberly-Clark's 150th anniversary, aiming to establish an empathetic, innovative, and trustworthy marketing presence for consumers, investors, and the media.
Goodnites Buy Online / eCommerce / Consumer Products
Facilitating consumer purchasing behaviours by streamlining user flow of searching, selecting and buying goodnites products.
JUMP / Mechanical service provider / mobile platforms
Coordinating technician’s workflow and maintenance service of automated production lines for clients in manufacturing industries
MIMIC / immersive learning game / animal facts
The immersive learning game for children to explore Antarctica and learn knowledge about penguins.
ZzzDoc. / Healthcare / cross platforms
Assisting patients communications with sleep specialists and following treatment plan conveniently
PROSPECTER. / products filter / review system
Improving customer shopping experience in stores that provide foreign products.